European Data Forum 2012 Campaign Concept

Authors: 
Carmen Brenner, Dieter Fensel, Martin Kaltenböck, Sören Auer and Birgit Leiter
Published in: 
STI-TR-2012-08-28
Publication Date: 
August, 2012

Abstract: This paper describes the promotional campaign for the European Data Forum 2012 (EDF2012) that is taking place June 6-7, 2012 in Copenhagen, Denmark. It will describe the target audience, the channels used for the campaign, the campaign and its schedule and how the means will be evaluated.